You have an eCommerce store and you’ve optimized your product pages. You have great images, reviews, and stellar copy. Are you blogging about your online products, too?

In the modern digital age, customer service is very important. We engage with brands and companies regularly, and not always things go as planned. We all can tell the difference between good and bad customer service. 

Well-written product descriptions can make or break your online store. They shouldn’t be too short or too long. It’s a little bit like Goldilocks and the Three Bears. Product descriptions need to be just right. And, interesting enough to buy.

Your storefront is digital; but your customer appreciation doesn’t have to be. Your online store can break the digital barrier with two words “thank you.” Those two words go a long way to express gratitude.

In our last post, we talked about product images and the importance of optimizing them. But that’s not all that should be optimized. The product page itself can be more than a step before a shopping cart.