To keep offensive content out of our newsfeeds, social networking sites can employ one of two strategies: they can “active moderate”(screening every single post uploaded), or they can rely on their users to report anything suspicious or unsavory, and pass those reports over to content moderators.

In 2010, Facebook completely revamped their Groups product; the idea was to create smaller communities within Facebook where people could discuss a shared interest, talk with their family members, buy and sell goods within their local community, connect with any of the smaller microcosms within the macrocosm of Facebook.

You may not need your own social network, but if you belong to one of the following groups, a social network can make a lot of sense:

Why should you create your own social network if everybody’s already on Facebook?

Generic social networks like Facebook are great. Really. They bring everybody together. And when I say “everybody”, I mean everybody: your grandma, your annoying aunt, your pushy cousin, your attention-seeking friend.